Grammatik Drammatik is a multiple-SKU fragrance brand that offers means of self-expression for a generation that is averse to taking things way too seriously or aiming for perfection. Imperfect is perfectly fine, and nothing is serious enough to matter for this generation. Grammatik Drammatik scents are a way expressing the sharing of this “no drama” perspective on life, while promoting a more chilled and relaxed attitude.
Concept & Art Direction: Nadejda Ghilca
Client: Scentum Obsessions